SkinCeuticals has announced that model and entrepreneur Sofia Richie Grainge is its new global brand partner. A trusted voice for a new generation of skin care-savvy audiences, Richie Grainge will help educate about the power of SkinCeuticals' integrated skin care approach, backed by science and powered by aesthetic doctors.
Related: Face Reality Announces 15 Winners of 2023 Ambassador Program
As brand partner, Sofia Richie Grainge will star in a global campaign, SkinCeuticals Skin Powered by Aesthetic Doctors, showcasing her SkinCeuticals-powered skin care routine, “The Sofia.”
Curated specifically for Richie Grainge by Dr. Mamina Turegano – triple board-certified aesthetic dermatologist and SkinCeuticals brand partner, the routine is an introduction to the brand’s integrated skin care approach and can be used daily or paired with in-office procedures. “The Sofia” features SkinCeuticals staples, including the Simply Clean Cleanser, C E Ferulic, H.A. Intensifier, Triple Lipid Restore and the Daily Brightening Sunscreen.
“As a skin care enthusiast, SkinCeuticals was first recommended by my dermatologist," Sofia Richie Grainge said. "After learning more about it, collaborating with the brand came naturally. I have always had a deep passion for skincare and finding the perfect set of products that are not only effective, but also complement my day-to-day routine. Through this partnership and Dr. Mamina’s consultation, I was able to learn more in depth about SkinCeuticals integrated skincare approach and find the perfect routine that I am so excited to share.”
Julien Chardon, global general manager, SkinCeuticals, said, “We are beyond thrilled to welcome Sofia as a brand partner. Sofia’s high standards for skincare innovation and her confidence in dermatologist expertise perfectly embody the values of SkinCeuticals. Sofia, together with Dr. Mamina Turegano, are trusted voices who will educate generations of skincare enthusiasts about SkinCeuticals integrated skincare approach.”
