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Section: Business > Practice Management
Practice Management
Party Preparations: From Pre-Event Aesthetic Treatments to Post-Event Recovery Procedures
Get patients ready for that big reunion, wedding or holiday party with these pre- and post-event treatments!
Practice Management
MMP Capital and Nicole Frontera Beauty: A Personal Approach to Financing
Learn how a financing partnership with MMP Capital allowed Nicole Frontera Beauty to stay on top of up-and-coming equipment investments.
Skin Care
Jordan Plews, Ph.D., Introduces the Endless Possibilities of Exosomes to Aesthetics
In our July/August feature profile interview, Jordan Plews, Ph.D., details the exciting potential that exosomes bring to the future of medical aesthetics.
Business
Top 5 MedSpa Trends in 2023
MediSpa Media detailed their top five medspa treatment trends in 2023, including laser and light therapies, hydrafacials, cryo sculpting and IV therapy.
Practice Management
4 reasons to add triLift's facial stimulation technology to your practice!
The 4 key benefits of adding triLift's game-changing facial stimulation treatment to your line of offerings, that will take your practice to the next level!
Business
Osmosis' MD Advanced Line is Now Exclusive to Licensed Professionals
Beginning in August 2023, the MD Advanced line will be sold exclusively through certified licensed professionals globally to secure product offerings and distribution methods.
Devices
Ozempic Alternatives Flood Medical Aesthetics Market Despite Concerns of Long-Term Sustainability
Drug manufacturing companies are all racing to try to replicate the success of Ozempic, including the development of oral GLP-1a drugs by Pfizer. But with rising demand comes substantial spikes in prices and supply shortages.
Marketing
Gen Z Prioritizes Sustainability & Convenience in Aesthetic Purchases
Mintel's 2023 U.S. Gen Z Beauty Consumer Report found that younger consumers care about ethical practices, use Tik Tok to find trends and react strongly to impulse marketing that emphasizes exclusivity and limited availability.
Polls
5 Ways Patient Financing Innovations Can Help Attract Clients [Survey Results]
85% of readers want to know the latest patient financing options to attract clients to their practice! Here are five ways the latest patient financing innovations can help draw clients to your practice.
Practice Management
How to Promote Your Brand with a Clear Message
Creating a clear, consistent message around your Unique Value Proposition (UVP) and explaining your credentials can take the guesswork out of promoting your practice and get your entire team on the same page and delivering the same message.
Practice Management
What Patients Need To Know About Life After Liposuction
Dive deeper into the world of liposuction, its positive effects on the body and what you should prepare your patients to expect in the weeks after the surgery.
Practice Management
How to Rebrand Your Practice for Summer
Make your summer project refreshing and revitalize your Medspa or aesthetic practice's brand.
Business
BioPhotas Partners with ChangeWell Training Academy on Inside Skin Beauty Training Course
The Inside Beauty course provides steps practitioners can take to provide clients with a personalized, comprehensive skin beauty program.
Practice Management
MedShift Launches Velocity Technology Suite to Help Businesses Integrate Sales Acceleration & Operational Efficiency
Velocity Technology Suite is a SaaS solution designed to help aesthetic businesses streamline processes, enhance productivity and drive growth.
News
24% of Americans Have Undergone a Cosmetic Treatment or Procedure: RealSelf Culture Report
While 24% of the general population reported having had some form of cosmetic procedure, the percentage increases to 40% when only looking at respondents who make more than $150k annually, according to the 2023 RealSelf Culture Report.
Marketing
4 Marketing Strategies to Attract Millennial and Gen-Z Patients
Younger generations have unique preferences and priorities regarding healthcare and practices need to adapt their marketing strategies to appeal to them.
Polls
7 Ways to Take Advantage of Digital Tech Innovations in Aesthetics [Survey Results]
79% of readers are interested in learning more about AI, AR and other digital tech innovations in aesthetics! Here are five ways to take advantage of digital tech innovations in aesthetics.
Business
Face Reality Announces 15 Winners of 2023 Ambassador Program
The winning estheticians get the opportunity to test new products, provide input on Face Reality’s acne education program and benefit from focused business development support from Face Reality.
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